WordPress Blogging The Proper Setup And Use

When it comes to WordPress blogging and getting natural search engine traffic there are a few important factors; the way the blog is setup, the plugins used and most importantly the content.

First are the permalinks or the URL of the actual blog post. Using the category and the post title (or at least one) in the URL adds keywords to the URL.

Second is an SEO plugin that automatically adds your META title, keywords (or tags) and description to the post, and also rewrites the title of the post to add your post title BEFORE the site title. Having the site title first is important for the Google bots to see so each post looks different. If the title of the blog or site was first the Google bots think each post is very similar. The title is in the browser title bar on the very top of your browser above the address. Look at your Blogger blog individual posts to see the wrong way to do it!

Adding a good list of sites to ping in a plugin like Smart Update Pinger is also another aspect of creating backlinks that the search engines like to see. Just pinging these site doesn’t necessarily create the backlinks but it does get your posts noticed on these sites and if someone is looking for content (or blog posts) tagged as yours is tagged they may like your post enough to do a trackback of it or link to it on their blog.

OK so now what is a “tag” right? A tag is like a keyword for your blog post. Adding two or three good, short but descriptive tags to your blog posts is important so the sites that your blog pings know what your last post was about. These tags are attached to the post automatically now in WordPress but using a WordPress tagging plugin called Simple Tags makes it easier to do when creating a new post.

And you probably want to know what a trackback is too right? Man you people want it all!!! A trackback is a link to a post on your on another blog. With WordPress these links or trackbacks automatically show up on your post as a comment. The trackback can be a made by the other blogger by placing a link to your blog post directly into the post he/she writes or in a special trackback area when creating the post.

Lastly and probably most importantly are your blog post titles. Make them short, descriptive and to the point. Think of how someone will be using Google to search for what they want and title your posts accordingly. Here is an example of a recent post I made on WordPressMax.com: Lets say Joe Blogger wants to learn how to Create A Custom WordPress Static Front Page and types that phrase into Google. Well about a week ago I did a post titled that and guess what? That blog post is currently second only to the main WordPress.org website. Even a little more broad search for just Create A Custom WordPress Page has that post above the fold on the first page of results.

There are other factors to consider like social bookmarking, becoming an “Authority Site”, and creating interactivity for repeat traffic and more…But the whole point is that if there is only one thing you want to concentrate on for traffic it is blogging and blogging the right way can bring quick results, but you must post good content on a regular basis to keep your posts near the top of the search engines.

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Comments

I am very surprised that nobody has commented on this yet. You give some very informative information. Not many people take advantage of pings like they should because you’re right that they attract the search engines.

Take for example my blog. It is only a week old and it’s got some serious backlinkage already (all manual).

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Thanks this is something solid that I can build upon.

I have been working on blogger most of the time.

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Great Article! Thanks for the info!

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A great read. It is a shame that more people don’t leave a message just to show their approval of a post. Something I am going to do more of.

Keep up the good work.

Frank Polenose.

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Thanks for this very good explanation. I was wondering what this seo tool to add tags was all about… but I think now I’ll go back and put tags to my posts!

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Really useful. Thanks

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Very good post and useful tips indeed. I think these steps are a must for every new blog created to star of, and in order to get some search traffic.

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Thank you for the information. Very valuable. I did start to put the tags on my blog and hope it helps me to get some more traffic.

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Great Article! & Good Post
Thanks for the info!

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Good post, wordpress is one of the easiest platforms to SEO and some people are infact just not taking advantage of it

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Great information again Jeff, I was particularly interested in the “track backs” as I sometimes get as comments when I post in the warrior forum. Is there any value to them accepting them as comments? or is just best to delete them?

Thanks again.

Graham

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Graham, I usually delete any self-made trackbacks, like those from a forum or when I reference another post on my own blog. The only value I can see in keeping them is if you want to provide the link to your readers.

I almost always keep any other manually made trackbacks. But I always delete any trackbacks from a scraper-type blog that will pull my content from the feed and automatically post it on their AdSense garbage blog.

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These are some really good explanations. Thanks for sharing.

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After reading this post I know what tag means because I never filled out the tag area before.

Thanks
Kha
http://www.khaony.com/blog

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Very helpful… Covers all the basic SEO tools…

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Drive-By comments will be deleted! Like "Thanks for sharing", "Nice post", or any other text that doesn't contribute to the discussion. If you ask a very specific question about your particular WordPress theme, it will probably be deleted. I can fix your WordPress site but for a price. If you ask a question like "Why don't my blog work right", it will be deleted. If you ask a question about your WordPress site without a leaving a link to it, it will be deleted. The point is to ask questions and or comment on the the actual content of the post, and to please use some common sense. All comments are moderated and will appear when approved. Thank you.

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